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Paid Search PPC Account Manager Online Marketing

Warning: This vacancy expired on 6th Aug 2008.

Job details

JP Connect Ltd

Get more details on JP Connect Ltd

Salary band £27k - £35k
Salary details 23k - 35k
Location London
Job type Permanent
Company JP Connect Ltd
Contact Wayne La
Job Functions Account Handling, Direct Marketing, Online Marketing, Pay Per Click, Search Engine Marketing
Posted 23rd Jul 2008
Expires 6th Aug 2008

Job Description

Agency are one of the global premier digital media agencies, with offices, staff and environment that reflects their status as a desirable company to work for.

Their dedicated Search division is looking for several people to run paid search campaigns at manager and executive level.

Culture & Atmosphere

* They are in a unique position whereby it is new, innovative and exciting.
* Mixing with this are the traditional core values of the older more established agencies.
* The client relationships are some of the longest standing in the industry and require a meticulous and professional attitude and approach.
* The team is young and vibrant with a work hard, play hard mentality.

Responsibilities

* Day to day contact with clients and search networks.
* Innovative strategic thinking on all client activity – to be one step ahead.
* To attend client meetings.
* Understand clients’ business objectives.
* Responsible for the smooth running of the account on many levels.
* Develop clients’ search marketing strategies.

* Paid search marketing – strategic planning & execution:
o Work with Account Executive to ensure that all trafficking and tracking is done within specified timeframe.
o Work with search networks to ensure that campaigns go live in a timely manner.
o Ensure all campaigns are running and tracking at all times.
o Produce reports illustrating campaign performance.
o Ensure campaigns achieve clients ROI and business objectives.
o Recommend search media optimisation and additional placements.
o Produce end of campaign reports and analysis.
* Be competent in third party bid management and tracking solutions.
* Be competent in accounting system.
* Work with Account Executive to ensure that all financial accruals are up to date.
* Ensure that status reports and campaigns summaries are up to date.
* To work with other teams to ensure smooth running of day to day activities eg digital media teams and account teams.
* To communicate on a professional level both internally and externally at all times.
* Other duties assigned as and when necessary by the Account Director.
* Day to day management and motivation of Account Executives.
* Participate in business development for new potential clients and up-selling to existing clients.

Reporting

* Reports in to the Account Director.
* Manages & trains Account Executives on day to day basis.

Qualities

* Must be passionate about the industry on and offline, and in particular, search.
* Must have a strong understanding of automated search marketing tools and software, including bid management, tracking and ROI analysis.
* Strong analytic skills and ability to relate results to client business objectives.
* Demonstrated leadership and ownership of at least 1 paid search client.
* Must have at least 1 years experience working within the search marketing sector.
* Good writing and verbal communication skills (including presentation skills).
* Well considered recommendations and arguments.
* Outgoing and not afraid to learn.
* Excellent inter-personal skills.
* Computer literate.
* High level of math’s and analytical skills.
* Organised and methodical, with excellent time management skills - ability to work autonomously.
* Ability to maintain client and search network relationships.
* Motivation to participate in staff management and larger agency development.
* Team player.

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