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Online Campaign Manager (Email) / Email Marketing / Digital Marketing / Online Marketing
Bradford
Salary £27,552 per annum
35 hours per week (Monday to Friday 9 - 5)
The Marketing Team is responsible for identifying and understanding the needs of new and existing customers, enabling them to develop and deliver effective and compliant sales processes, systems and communications.
These are exciting times for our client and as a result they are currently seeking to recruit an Online Campaign Manager to work with the Online Marketing Team in delivering and reporting on their e-mail marketing programmes.
Focusing on customer proposition, copywriting, creative execution and e-mail delivery, the successful candidate will also be responsible for analysing consumer behavior and campaign activities, playing a key role in the development of effective and successful e-CRM activities across the Group's brands.
Their ideal candidate will be articulate and professional with a strong track record in managing online or e-mail marketing campaigns, coupled with experience in working with external creative and advertising agencies to manage the end to end creation of a campaign. An engaging individual, you will be able to forge and maintain excellent working relationships with internal and external stakeholders.
If you have demonstrable experience of managing online or e-mail marketing campaigns in a B2C environment and possess an understanding of customer data segmentation and analytical skills in order to interpret data you have the essential skills for this role. You will also have experience of working with Email Campaign Management / CRM tools such as SmartFocus, chordiant, faststats, unica, Dynamic Messenger, Siebel as well as an understanding of HTML. In addition a creative flair is crucial for this role.
Our client offers 25 days holiday plus bank holidays, pension scheme, staff restaurant, bonus scheme, on site gym and subsidised staff investment and mortgage products.
They are an equal opportunities employer
Closing Date: Friday 10th February, 2012
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This job expired on 14/02/2012
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